
Overview
The Wyoming Department of Health wanted to address the topic of secondhand smoke because 19% of Wyoming’s population smokes, and 67% of parents who smoke, do so around their children. While parents know it’s unhealthy, many don’t realize how bad it is for others. So, we created a campaign to educate them on the dangers of secondhand smoke.











For those who expose you to the harm of secondhand smoke without realizing its full effects—this became a valuable resource to direct people to for having the conversation about how to ensure safety for your loved ones.
Andrea, Media Planner & Buyer